I was responsible for adapting the cover design, the graphic concept, and the layout of A(r)evolução do Branding, a best-selling book by Ana Couto, a prominent name in branding and strategic communication in Brazil. This was a particularly meaningful project for me, as branding is not only a subject I study continuously but also a foundation of my design approach. The visual direction was developed to reflect the author’s clear and impactful message, aligning the aesthetics with the strategic content of the book.
